We tested more than 40 vitamin brands to pick our top choices. While Thorne won our vote for best vitamin brand overall, we also picked 10 other companies providing high quality nutrient support for a wide range of populations and needs.
Share on PinterestA quick look at the best vitamin brands
- Best overall: Thorne | Skip to review
- Best for multivitamins: Ritual | Skip to review
- Best with dietitian support: HUM Nutrition | Skip to review
- Best affordable: Nature Made | Skip to review
- Best organic: Garden of Life Organics | Skip to review
- Best for omega-3 supplements: Nordic Naturals | Skip to review
- Best for prenatal vitamins: FullWell | Skip to review
- Best for athletes: Klean Athlete | Skip to review
- Best for gummy vitamins: SmartyPants | Skip to review
- Best vegan-friendly: Future Kind | Skip to review
- Best for powders: Ora Organic | Skip to review
Healthline’s writers, editors, dietitians, and medical team spend a lot of time evaluating nutritional supplements. In fact, we’ve reviewed and vetted more than 450 supplement brands.
Here are the vitamin brands and products we recommend most.
Disclaimer: Some of the brands below sent free supplements to Healthline writers or editors to test. However, our opinions are our own and have not been reviewed, approved, or otherwise endorsed by the supplement companies.
Healthline’s picks for the best vitamin brands
A note on price: Price ranges below only apply to single supplement bottles and don’t reflect bundles or other discounts that may be available. Additionally, prices are sourced from each brand’s website and may vary by store.
Best overall
Thorne
- Price range: $12 to $91
- Certifications: Thorne manufacturing facility certified by NSF and TGA, some products NSF Certified for Sport, some products third-party tested for purity and potency
Healthline's review
Thorne wins our vote for the best vitamin brand for its research-backed formulations, high quality ingredients, and commitment to quality.
The company’s product line is extensive, including multivitamins, single letter vitamins, protein powders, probiotics, fish oil, and specialty supplement blends designed to support healthy aging, bone health, energy levels, and more.
Thorne’s products often top Healthline’s best-of lists. For example, Thorne Women’s Multi 50+ was named the best multivitamin for women over 50.
Thorne vitamin and supplement products are widely available and can be purchased online or at major retailers.
Learn more about Thorne in our comprehensive review.
What our tester says
Rita Mauceri, Healthline senior director of commerce, tried Thorne Women’s Multi 50+.
When asked about the brand, Mauceri shared, “I have encountered Thorne products before and like their science-based approach. The brand is detailed, cautious, and credible in their knowledge of supplements (including some I have never heard of) and their approach to creating products to support health at different ages and stages of life.”
As for the supplement itself, Mauceri didn’t love the serving size of six capsules. However, serving size aside, “I felt good in the 30 days that I took these multivitamins. My energy, mood, and focus were strong and even. My sleep and digestion were also better than normal,” she said.
Healthline team member Corin Groustra tested Thorne Basic Prenatal while nursing after the birth of her second child. Unlike other brands she’s tried, Groustra said that Thorne didn’t cause her any side effects. “I feel like I finally found one that doesn’t feel like a chore to take, and I don’t have to think too much about,” she said.
Rita Mauceri, Healthline senior director of commerce, tried Thorne Women’s Multi 50+.
When asked about the brand, Mauceri shared, “I have encountered Thorne products before and like their science-based approach. The brand is detailed, cautious, and credible in their knowledge of supplements (including some I have never heard of) and their approach to creating products to support health at different ages and stages of life.”
As for the supplement itself, Mauceri didn’t love the serving size of six capsules. However, serving size aside, “I felt good in the 30 days that I took these multivitamins. My energy, mood, and focus were strong and even. My sleep and digestion were also better than normal,” she said.
Healthline team member Corin Groustra tested Thorne Basic Prenatal while nursing after the birth of her second child. Unlike other brands she’s tried, Groustra said that Thorne didn’t cause her any side effects. “I feel like I finally found one that doesn’t feel like a chore to take, and I don’t have to think too much about,” she said.
Pros & cons
- large assortment of products
- widely available online or in stores
- uses highly absorbable nutrient forms
- offers a variety of supplements that are NSF Certified for Sport
- manufactures products in third-party certified facilities
- can be expensive
- some products not suitable for certain dietary restrictions
- large assortment of products
- widely available online or in stores
- uses highly absorbable nutrient forms
- offers a variety of supplements that are NSF Certified for Sport
- manufactures products in third-party certified facilities
- can be expensive
- some products not suitable for certain dietary restrictions
Product details
- Products: multivitamins, letter vitamins, minerals, herbs, prenatal vitamins, probiotics, fish oil and omega-3 supplements, fiber, collagen powders, protein powders, creatine, other specialty supplement formulations
- Products: multivitamins, letter vitamins, minerals, herbs, prenatal vitamins, probiotics, fish oil and omega-3 supplements, fiber, collagen powders, protein powders, creatine, other specialty supplement formulations
Best for multivitamins
Ritual
4.6 (839+) from Ritual- Price range: $25 to $54
- Certifications: non-GMO, most products third-party tested for purity and potency, some also certified by USP or Informed Sport
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SHOP NOW AT RITUALHealthline's review
Ritual is our pick for best multivitamin brand because of its traceable ingredients and use of third-party testing to confirm label accuracy.
Ritual’s multivitamins are formulated to meet nutrient needs based on age and sex. Also, its multivitamins for men, women, and teens feature delayed-release capsules, which are designed to dissolve in your small intestine rather than your stomach to enhance absorption.
Just keep in mind that they’re formulated to help bridge common nutrient gaps from your diet and may not be appropriate for people in need of a more comprehensive multivitamin.
Because Ritual is a subscription-based service, it can be a convenient option if you prefer having your supplements delivered directly to your door each month. However, Ritual products are available in select stores in case you’d rather try them before committing to a monthly subscription.
Learn more about the brand in our full Ritual Vitamins review.
What our tester says
Kelli McGrane, a registered dietitian and Healthline freelancer, shared her thoughts after testing a multivitamin from Ritual: “I was overall impressed by Ritual Essential for Women Multivitamin 18+. The pills were easy to swallow and, because I don’t eat much fish, I appreciated having a multivitamin that contains omega-3 DHA.”
The Ritual Essential for Women Multivitamin 50+ has a slightly different formulation and was tested by Mauceri. She said she was surprised by how much she liked the brand, commenting, “I was not at all prepared for the alluring peppermint scent that wafted from the bottle when I opened it.
“I immediately went on the Ritual website to find out what the deal was, and found out the source is their Minty Tab, a food-grade plastic insert infused with essential oil. It may sound like a small thing, but honestly it made the experience of taking my daily capsule so much more appealing.”
Another editor on the commerce team, Catherine Conelly, said she took the company’s prenatal vitamin throughout her first pregnancy.
“I found Ritual’s Essential for Women Prenatal to be a great prenatal option, and I appreciated the convenience of the subscription model.”
She also commented on the scent, noting “while [at the time] it was marketed as having a lemon essence, I found the taste and smell to be quite neutral and not overpowering.”
Kelli McGrane, a registered dietitian and Healthline freelancer, shared her thoughts after testing a multivitamin from Ritual: “I was overall impressed by Ritual Essential for Women Multivitamin 18+. The pills were easy to swallow and, because I don’t eat much fish, I appreciated having a multivitamin that contains omega-3 DHA.”
The Ritual Essential for Women Multivitamin 50+ has a slightly different formulation and was tested by Mauceri. She said she was surprised by how much she liked the brand, commenting, “I was not at all prepared for the alluring peppermint scent that wafted from the bottle when I opened it.
“I immediately went on the Ritual website to find out what the deal was, and found out the source is their Minty Tab, a food-grade plastic insert infused with essential oil. It may sound like a small thing, but honestly it made the experience of taking my daily capsule so much more appealing.”
Another editor on the commerce team, Catherine Conelly, said she took the company’s prenatal vitamin throughout her first pregnancy.
“I found Ritual’s Essential for Women Prenatal to be a great prenatal option, and I appreciated the convenience of the subscription model.”
She also commented on the scent, noting “while [at the time] it was marketed as having a lemon essence, I found the taste and smell to be quite neutral and not overpowering.”
Pros & cons
- products formulated for specific sexes and stages of life
- provides detailed information on ingredient sourcing
- offers thoughtfully formulated multivitamins
- available online and in select stores
- products third-party tested to ensure safety
- vegan-friendly products
- can be expensive
- not as comprehensive as other multivitamins, which some people might prefer
- products formulated for specific sexes and stages of life
- provides detailed information on ingredient sourcing
- offers thoughtfully formulated multivitamins
- available online and in select stores
- products third-party tested to ensure safety
- vegan-friendly products
- can be expensive
- not as comprehensive as other multivitamins, which some people might prefer
Product details
- Products: multivitamins, prenatal vitamins, postnatal vitamins, synbiotic, protein powders, skin supplement, sleep supplement
Women-Founded
- Products: multivitamins, prenatal vitamins, postnatal vitamins, synbiotic, protein powders, skin supplement, sleep supplement
Women-Founded
Best with dietitian support
HUM Nutrition
4.7 (215+) from HUM Nutrition- Price range: $12 to $60
- Certifications: third-party tested for purity and potency, Clean Label Project certified, Non-GMO Project verified
Healthline's review
Knowing which supplements to choose can be confusing, which is why we appreciate that HUM subscribers are paired with a registered dietitian for personalized advice.
HUM also stands out for its high quality ingredients and use of third-party testing to ensure purity and potency.
The company offers a wide range of products with a focus on supplements designed to support hair, skin, mood, and women’s health.
HUM supplements can be purchased online or at several big-chain stores, including Target, Walmart, and Sephora.
Read our full review of HUM supplements.
What our tester says
Healthline editor Christy Snyder tried HUM Private Party for 1 month.
Snyder said, “I’ve tried a few products from this brand. They have been great with shipping. I like that they are non-GMO certified, part of the Clean Label Project, and devoted to avoiding putting more plastic in our oceans.” She also noted that the capsules were well tolerated and easy to swallow.
Another Healthline editor, Kristin Currin-Sheehan, tried HUM OMG! Omega The Great with the goal of helping with joint pain and brain fog from fibromyalgia. While she said there was a fishy smell upon opening the bottle, the capsules didn’t have an aftertaste or yield the “fishy burps” that fish oil supplements are famous for.
Healthline editor Christy Snyder tried HUM Private Party for 1 month.
Snyder said, “I’ve tried a few products from this brand. They have been great with shipping. I like that they are non-GMO certified, part of the Clean Label Project, and devoted to avoiding putting more plastic in our oceans.” She also noted that the capsules were well tolerated and easy to swallow.
Another Healthline editor, Kristin Currin-Sheehan, tried HUM OMG! Omega The Great with the goal of helping with joint pain and brain fog from fibromyalgia. While she said there was a fishy smell upon opening the bottle, the capsules didn’t have an aftertaste or yield the “fishy burps” that fish oil supplements are famous for.
Pros & cons
- personalized product recommendations based on an online quiz
- free access to a registered dietitian
- large variety of supplements available
- all products third-party tested for purity and potency
- widely available in stores and online
- some ingredients not as strongly backed by research
- encourages taking multiple supplements, which may not be appropriate for everyone
- personalized product recommendations based on an online quiz
- free access to a registered dietitian
- large variety of supplements available
- all products third-party tested for purity and potency
- widely available in stores and online
- some ingredients not as strongly backed by research
- encourages taking multiple supplements, which may not be appropriate for everyone
Product details
- Products: multivitamins, minerals, herbal blends, probiotics, superfood powders, dissolvable collagen tablets, protein powder, and other specialty supplement formulations
- Products: multivitamins, minerals, herbal blends, probiotics, superfood powders, dissolvable collagen tablets, protein powder, and other specialty supplement formulations
Best affordable
Nature Made
- Price range: $6 to $62
- Certifications: most products USP verified
Healthline's review
If you’re looking for a reliable vitamin brand that’s budget-friendly and widely available, we recommend Nature Made.
Nature Made offers a wide range of dietary supplements that are often more affordable than its competitors, including:
- multivitamins
- letter vitamins
- minerals
- herbs
- prenatal vitamins
- omega-3 supplements
- specialty supplement formulations
Despite a lower price tag, most Nature Made products are third-party verified by US Pharmacopeia (USP) to ensure quality and label accuracy.
Nature Made supplements frequently appear on Healthline’s best-of lists, including our list of best multivitamins for men.
What our tester says
Healthline senior editor Chelsea Logan took Nature Made’s iron supplement for many years before ultimately switching to a vegan brand.
When asked about why she likes Nature Made, Logan said, “I like that it’s USP verified. I don’t like having to buy everything online, or having to sign up for a bunch of subscriptions, so I like that I can just pick this up at Target when I’m out running errands.”
Logan noted that she has a history of anemia and has taken daily iron supplements since she was a teen. “The Nature Made supplements didn’t cause me any GI issues, and the pills are small and easy to swallow. They don’t have any metallic taste or smell. The only reason I switched to another brand is because these aren’t vegan, but for non-vegans I’d definitely recommend them.”
Other Healthline reviewers have tested Nature Made Multi for Her and Multi for Him.
Former Healthline editor Kelle Walsh, who tested the women’s multi, said, “It’s definitely a good value. This costs half as much as my usual multivitamin.”
Still, she noted that it didn’t have as much calcium as she’d hoped.
Another Healthline team member, Carson Pledger, who tested the men’s multi, also commented on the great value, calculating the price to be around 12 cents per vitamin. “It is the same price or cheaper than a lot of other vitamins I have researched and still has a good concentration of a lot of the key vitamins I was looking for,” he said.
Healthline senior editor Chelsea Logan took Nature Made’s iron supplement for many years before ultimately switching to a vegan brand.
When asked about why she likes Nature Made, Logan said, “I like that it’s USP verified. I don’t like having to buy everything online, or having to sign up for a bunch of subscriptions, so I like that I can just pick this up at Target when I’m out running errands.”
Logan noted that she has a history of anemia and has taken daily iron supplements since she was a teen. “The Nature Made supplements didn’t cause me any GI issues, and the pills are small and easy to swallow. They don’t have any metallic taste or smell. The only reason I switched to another brand is because these aren’t vegan, but for non-vegans I’d definitely recommend them.”
Other Healthline reviewers have tested Nature Made Multi for Her and Multi for Him.
Former Healthline editor Kelle Walsh, who tested the women’s multi, said, “It’s definitely a good value. This costs half as much as my usual multivitamin.”
Still, she noted that it didn’t have as much calcium as she’d hoped.
Another Healthline team member, Carson Pledger, who tested the men’s multi, also commented on the great value, calculating the price to be around 12 cents per vitamin. “It is the same price or cheaper than a lot of other vitamins I have researched and still has a good concentration of a lot of the key vitamins I was looking for,” he said.
Pros & cons
- affordable, widely available products
- extensive variety of products
- most products USP verified
- some products don't contain the most highly absorbable form of certain nutrients
- affordable, widely available products
- extensive variety of products
- most products USP verified
- some products don't contain the most highly absorbable form of certain nutrients
Product details
- Products: multivitamins, prenatal vitamins, letter vitamins, minerals, herbs, other specialty supplement formulations
- Products: multivitamins, prenatal vitamins, letter vitamins, minerals, herbs, other specialty supplement formulations
Best organic
Garden of Life Organics
- Price range: $13 to $72
- Certifications: all products third-party tested for purity and potency; some products certified by Informed Choice, NSF for Sport, Friend of the Sea, and Marine Stewardship Council; some products certified organic, vegan, gluten-free, and non-GMO
Healthline's review
Garden of Life is a supplement company that’s committed to creating high quality supplements using whole food ingredients, many of which are certified organic by the United States Department of Agriculture (USDA). In fact, the company offers more than 100 USDA certified organic products.
In addition to being certified organic, many Garden of Life products are also certified gluten-free and vegan.
As a company, Garden of Life Organics wins our respect for its quality, transparency, and sustainability. In addition to being certified carbon-neutral, for example, all Garden of Life Organics products undergo third-party testing for purity and potency. However, the name of the testing organization isn’t disclosed.
We also like that you can easily find Garden of Life supplements online, at your local pharmacy or grocery store, and at large chains, like Walmart and Target.
What our tester says
Healthline manager Sydney Samuels shared her experience with Garden of Life Organics, saying, “My doctor found that I was deficient in vitamin B12 and recommended that I start taking vitamin B12 supplements regularly.
“I considered several options and ultimately decided on Garden of Life’s Vitamin Code B12 based on positive online reviews, price point, and convenience of ordering a subscription through Amazon.
“Because I’m vegetarian, I also liked that these pills are vegan-friendly.
“I’ve been taking my Garden of Life supplements for nearly 6 months. They’re not the smallest pills, but they’re not too big either. They also provide the exact dose that my doctor recommended, which means I only have to take one pill per day, and they don’t have any flavor or aftertaste.”
Our other tester, Jacob Moore, associate director, tried the men’s multivitamin and noted that the supplement was “incredibly easy to take” and that it gave him peace of mind knowing his nutritional bases were covered.
Healthline manager Sydney Samuels shared her experience with Garden of Life Organics, saying, “My doctor found that I was deficient in vitamin B12 and recommended that I start taking vitamin B12 supplements regularly.
“I considered several options and ultimately decided on Garden of Life’s Vitamin Code B12 based on positive online reviews, price point, and convenience of ordering a subscription through Amazon.
“Because I’m vegetarian, I also liked that these pills are vegan-friendly.
“I’ve been taking my Garden of Life supplements for nearly 6 months. They’re not the smallest pills, but they’re not too big either. They also provide the exact dose that my doctor recommended, which means I only have to take one pill per day, and they don’t have any flavor or aftertaste.”
Our other tester, Jacob Moore, associate director, tried the men’s multivitamin and noted that the supplement was “incredibly easy to take” and that it gave him peace of mind knowing his nutritional bases were covered.
Pros & cons
- offers certified vegan, gluten-free, and organic products
- many products made with whole foods-based ingredients
- products third-party tested for purity and potency
- widely available online and in stores
- good range of product types and prices
- many products contain proprietary blends, which may not be suitable for everyone
- offers certified vegan, gluten-free, and organic products
- many products made with whole foods-based ingredients
- products third-party tested for purity and potency
- widely available online and in stores
- good range of product types and prices
- many products contain proprietary blends, which may not be suitable for everyone
Product details
- Products: multivitamins, letter vitamins, minerals, herbs, probiotics, prenatal vitamins, fiber, omega-3s, collagen, protein powders, other specialty supplement formulations
- Products: multivitamins, letter vitamins, minerals, herbs, probiotics, prenatal vitamins, fiber, omega-3s, collagen, protein powders, other specialty supplement formulations
Best for omega-3 supplements
Nordic Naturals
- Price range: $12 to $64
- Certifications: all products third-party tested for purity, potency, and freshness; Friend of the Sea, non-GMO verified; some products NSF Certified for Sport
Healthline's review
Although Nordic Naturals produces a variety of vitamins and mineral supplements, the company is perhaps best known for its high quality, absorbable omega-3 supplements tailored to fit a range of nutritional needs.
In fact, Nordic Naturals Ultimate Omega earns Healthline’s pick for the best overall fish oil supplement.
In addition to fish oil, Nordic Naturals offers vegan-friendly options sourced from algae, along with omega-3 supplements tailored to various health concerns and products specifically for:
- children
- infants
- athletes
- pregnant people
We appreciate the company’s dedication to quality and transparency. In addition to having all products tested by an independent lab, the company provides a COA for each supplement, which includes information on testing results.
To help maximize the potential benefits, all Nordic Naturals fish oil supplements are available in triglyceride form, which your body can absorb more effectively than ethyl ester forms of fish oil.
What our tester says
Nordic Naturals is a go-to brand for Healthline editor Crystal Hoshaw.
According to Hoshaw, “I love Nordic Naturals. It’s my go-to pick for fish oil and omega complex products. I trust it more than any brand on the market to be tested for mercury and provide high quality, potent, absorbable nutrients.
“My son never has trouble taking the Children’s DHA Chewable Softgels, and when he gets bored of one flavor, we switch to another for a while to change things up. My sister is vegan, and she uses the Algea Omega product.
“I especially like the company’s Ultimate Omega + C0Q10. Because C0Q10 can be expensive to buy as an additional supplement, I appreciate that I can easily take one pill and be done!”
Logan has also sampled a couple of supplements from Nordic Naturals, including the brand’s Algae Omega. She noted that because she’s vegan, she can’t take fish oil, but she still wants to ensure she’s getting adequate omega-3s in her diet.
“The capsules are small and easy to swallow,” she said. “I’ve tried an algae omega-3s from Future Kind and Nature Made, too, and these have the highest amount of EPA and DHA.”
Nordic Naturals is a go-to brand for Healthline editor Crystal Hoshaw.
According to Hoshaw, “I love Nordic Naturals. It’s my go-to pick for fish oil and omega complex products. I trust it more than any brand on the market to be tested for mercury and provide high quality, potent, absorbable nutrients.
“My son never has trouble taking the Children’s DHA Chewable Softgels, and when he gets bored of one flavor, we switch to another for a while to change things up. My sister is vegan, and she uses the Algea Omega product.
“I especially like the company’s Ultimate Omega + C0Q10. Because C0Q10 can be expensive to buy as an additional supplement, I appreciate that I can easily take one pill and be done!”
Logan has also sampled a couple of supplements from Nordic Naturals, including the brand’s Algae Omega. She noted that because she’s vegan, she can’t take fish oil, but she still wants to ensure she’s getting adequate omega-3s in her diet.
“The capsules are small and easy to swallow,” she said. “I’ve tried an algae omega-3s from Future Kind and Nature Made, too, and these have the highest amount of EPA and DHA.”
Pros & cons
- all supplements third-party tested for purity and potency
- COAs easily available online
- some products NSF Certified for Sport
- available in stores and online
- products for several dietary restrictions and health goals
- fewer product offerings than some other brands
- all supplements third-party tested for purity and potency
- COAs easily available online
- some products NSF Certified for Sport
- available in stores and online
- products for several dietary restrictions and health goals
- fewer product offerings than some other brands
Product details
- Products: fish oil and omega-3s, probiotics, multivitamins, letter vitamins, minerals, other specialty supplement blends
- Products: fish oil and omega-3s, probiotics, multivitamins, letter vitamins, minerals, other specialty supplement blends
Best for prenatal vitamins
FullWell
- Price range: $14 to $43
- Certifications: third-party tested for purity and potency, non-GMO verified; some products NSF Certified for Sport, Friend of the Sea
Healthline's review
Founded by dietitian and fertility nutrition expert Ayla Barmmer, FullWell offers high quality, comprehensive formulations to provide support before, during, and after pregnancy.
It wins our vote, in particular, for its signature Women’s Prenatal Multivitamin. This product provides many nutrients essential for promoting a healthy pregnancy, including folate, vitamin D, and vitamin B12.
It also contains choline, which is essential for your baby’s brain development and isn’t found in all prenatal supplements. Other ingredients, such as magnesium and calcium, are chelated, or bound to amino acid, to help increase absorption.
To support your pre- or postnatal needs, the company also offers a fish oil supplement that provides essential omega-3 fatty acids.
FullWell products are manufactured in a UL Solutions certified facility and batch tested to ensure purity and potency. A certificate of analysis (COA) is available upon request.
What our tester says
Conelly switched from Ritual to FullWell after giving birth to her son. Conelly shared, “I subscribed to the prenatal and fish oil bundle, which I’ve been taking while breastfeeding. At first, I was worried about taking eight capsules per day. However, it has not caused me any discomfort.
“Also, compared to others I’ve taken, the fish oil has not left me with any fishy burp side effects.”
Learn more about FullWell and Conelly’s experience.
Conelly switched from Ritual to FullWell after giving birth to her son. Conelly shared, “I subscribed to the prenatal and fish oil bundle, which I’ve been taking while breastfeeding. At first, I was worried about taking eight capsules per day. However, it has not caused me any discomfort.
“Also, compared to others I’ve taken, the fish oil has not left me with any fishy burp side effects.”
Learn more about FullWell and Conelly’s experience.
Pros & cons
- products formulated by a registered dietitian and fertility expert
- third-party tested for purity and potency, with a COA available for each product
- UL Solutions certified facilities
- expensive
- not available in stores
- recommended dose of eight capsules per day (prenatal vitamin)
- products formulated by a registered dietitian and fertility expert
- third-party tested for purity and potency, with a COA available for each product
- UL Solutions certified facilities
- expensive
- not available in stores
- recommended dose of eight capsules per day (prenatal vitamin)
Product details
- Products: prenatal vitamins, fish oil, fertility supplements, men's multivitamin, other specialty supplement formulations
Women-Founded
- Products: prenatal vitamins, fish oil, fertility supplements, men's multivitamin, other specialty supplement formulations
Women-Founded
Best for athletes
Klean Athlete
- Price range: $13 to $72
- Certifications: NSF certified facilities, all products NSF Certified for Sport, non-GMO
Healthline's review
All of Klean Athlete’s products are formulated specifically for athletes and are NSF Certified for Sport. This third-party certification ensures supplements are free from substances banned by most competitive sport organizations.
In addition to multivitamins and omega-3 fatty acids, the company has a wide selection of supplements designed to optimize athletic performance, such as:
- creatine
- whey protein
- collagen
- branched-chain amino acids
Klean Creatine, one of the brand’s most popular products, made Healthline’s list of best creatine supplements. This product is formulated with creatine monohydrate, the form of creatine that has been studied most extensively and is considered the best choice for supplementation.
Other supplements from Klean Athlete are also made using highly absorbable ingredients. For example, the brand’s Klean Isolate features whey protein, a type of protein powder that’s more readily absorbed than plant-based sources of protein, such as pea protein.
Read our full review of Klean Athlete.
What our tester says
McGrane tested seven creatine brands and found Klean Athlete to be the best, commenting that it had no taste or aftertaste. She added, “[It] was one of the easiest to scoop and mix.”
Another Healthline team member, JaTory Reid, tried Klean Athlete BCAA + Peak ATP with the goal of enhancing his daily workouts at the gym. He appreciates that it was a caffeine-free alternative to other pre-workout supplements.
After taking the supplement for 3 days, he said, “I noticed a real difference in my energy levels and the amount of time before my muscles started to become fatigued. My workouts would stretch to 45 [minutes or longer] before I felt any decline in physical strength.”
However, he noted the biggest difference during cardio after 1 week of consistent use. “My lung capacity and legs have never felt stronger. During my first run on day 7, I kept my same 4-mile pace but felt noticeably less fatigued at the end of the run.”
McGrane tested seven creatine brands and found Klean Athlete to be the best, commenting that it had no taste or aftertaste. She added, “[It] was one of the easiest to scoop and mix.”
Another Healthline team member, JaTory Reid, tried Klean Athlete BCAA + Peak ATP with the goal of enhancing his daily workouts at the gym. He appreciates that it was a caffeine-free alternative to other pre-workout supplements.
After taking the supplement for 3 days, he said, “I noticed a real difference in my energy levels and the amount of time before my muscles started to become fatigued. My workouts would stretch to 45 [minutes or longer] before I felt any decline in physical strength.”
However, he noted the biggest difference during cardio after 1 week of consistent use. “My lung capacity and legs have never felt stronger. During my first run on day 7, I kept my same 4-mile pace but felt noticeably less fatigued at the end of the run.”
Pros & cons
- all products NSF Certified for Sport
- wide range of products formulated specifically for athletes
- high quality and easily absorbable ingredients
- can be hard to find in stores
- can be expensive
- all products NSF Certified for Sport
- wide range of products formulated specifically for athletes
- high quality and easily absorbable ingredients
- can be hard to find in stores
- can be expensive
Product details
- Products: multivitamins, letter vitamins, minerals, omega-3s, collagen, protein powders, electrolyte powders, creatine, other specialty supplement formulations
- Products: multivitamins, letter vitamins, minerals, omega-3s, collagen, protein powders, electrolyte powders, creatine, other specialty supplement formulations
Best for gummy vitamins
SmartyPants
- Price range: $16 to $40
- Certifications: NSF certified, Clean Label Project, non-GMO tested, some products USDA organic
Healthline's review
Offering brightly colored multivitamin gummies for the whole family, SmartyPants is a well-known brand of gummy vitamins.
In addition to being easy to find and relatively affordable, we like that the company’s products are third-party tested by NSF International to ensure purity and potency.
The multivitamins also stand out for their inclusion of omega-3 fatty acids, which aren’t often included in competitor products.
The biggest downside is the dosage recommendations, with some products recommending up to six gummies per day. Additionally, unless you opt for the company’s line of no added sugar products, some supplements contain up to 6 grams of added sugar per serving.
What our tester says
Healthline freelancer and registered dietitian Kelli McGrane, Healthline analyst Shelby Stanley, and Healthline director Nick Trull all enjoyed taking supplements from SmartyPants.
According to Trull, “I enjoyed taking the SmartyPants Men’s Formula Multivitamin. It was tasty and easy to consume. It was a fun treat to kick off the day. The downside is the recommendation of six gummies a day.”
<img class="alignnone size-full wp-image-3902498" src="/uploadfile/2024/1208/20241208114408357.jpg" alt="Smartypants men"s and women's multivitamin gummies" width="1296" height="728" srcset="https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage.jpg 1296w, https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage-300x169.jpg 300w, https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage-768x431.jpg 768w, https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage-1208x679.jpg 1208w" sizes="(max-width: 1296px) 100vw, 1296px" />
Stanley, who tested the Women’s Multi, added, “I liked the texture of the gummies, especially how they were not sticky to the touch but were also not difficult to chew!”
She commented that although she’s usually not a fan of Orange Creme flavor, the flavor grew on her and the gummies weren’t too sweet.
“I think the quality of this product is amazing for the price! I’m often wary of whether opting for affordability compromises the quality, but this is a supplement that meets both standards,” she added.
Finally, McGrane shared that she took the company’s prenatal gummies during both of her pregnancies. “While it wasn’t my primary prenatal, I always kept a bottle around because it was the only supplement I could stomach on days when I was feeling extra nauseous.
“Also, because I rarely eat fish, I appreciated having a prenatal gummy that provided both EPA and DHA omega-3s. The lack of a fishy aftertaste was also a plus.”
Healthline freelancer and registered dietitian Kelli McGrane, Healthline analyst Shelby Stanley, and Healthline director Nick Trull all enjoyed taking supplements from SmartyPants.
According to Trull, “I enjoyed taking the SmartyPants Men’s Formula Multivitamin. It was tasty and easy to consume. It was a fun treat to kick off the day. The downside is the recommendation of six gummies a day.”
<img class="alignnone size-full wp-image-3902498" src="/uploadfile/2024/1208/20241208114408357.jpg" alt="Smartypants men"s and women's multivitamin gummies" width="1296" height="728" srcset="https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage.jpg 1296w, https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage-300x169.jpg 300w, https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage-768x431.jpg 768w, https://media.post.rvohealth.io/wp-content/uploads/2024/08/Smartypants-best-vitamin-brands-UGC-body-collage-1208x679.jpg 1208w" sizes="(max-width: 1296px) 100vw, 1296px" />
Stanley, who tested the Women’s Multi, added, “I liked the texture of the gummies, especially how they were not sticky to the touch but were also not difficult to chew!”
She commented that although she’s usually not a fan of Orange Creme flavor, the flavor grew on her and the gummies weren’t too sweet.
“I think the quality of this product is amazing for the price! I’m often wary of whether opting for affordability compromises the quality, but this is a supplement that meets both standards,” she added.
Finally, McGrane shared that she took the company’s prenatal gummies during both of her pregnancies. “While it wasn’t my primary prenatal, I always kept a bottle around because it was the only supplement I could stomach on days when I was feeling extra nauseous.
“Also, because I rarely eat fish, I appreciated having a prenatal gummy that provided both EPA and DHA omega-3s. The lack of a fishy aftertaste was also a plus.”
Pros & cons
- gummies may be easier for some people to take
- all supplements third-party tested for purity and potency by NSF International
- some products certified organic
- Clean Label Project Purity Award
- relatively affordable and widely available online and in stores
- no added sugar options
- some products not suitable for certain dietary restrictions, including vegan diets
- some gummies high in added sugar
- gummies may be easier for some people to take
- all supplements third-party tested for purity and potency by NSF International
- some products certified organic
- Clean Label Project Purity Award
- relatively affordable and widely available online and in stores
- no added sugar options
- some products not suitable for certain dietary restrictions, including vegan diets
- some gummies high in added sugar
Product details
- Products: prenatal vitamins and multivitamins for adults, teens, kids, toddlers, and babies
- Products: prenatal vitamins and multivitamins for adults, teens, kids, toddlers, and babies
Best vegan-friendly
Future Kind
- Price range: $14 to $59
- Certifications: all products third-party tested for purity and potency
Healthline's review
Founded in 2019 by certified plant-based nutritionists, Future Kind specializes in fully vegan and cruelty-free supplements.
As part of the company’s commitment to animal welfare and the environment, the company donates a portion of sales to animal sanctuaries and all packaging materials are made from recycled content or glass.
Future Kind offers a wide selection of products, from multivitamins and iron supplements to protein powders and omega-3s, all of which are approved by registered dietitians and third-party tested to ensure purity and potency.
We also like that products are specifically formulated to provide nutrients that are commonly lacking in vegan diets, such as higher amounts of vitamin B12 and algae-based DHA and EPA omega-3 fatty acids.
What our tester says
Logan currently takes Future Kind Vegan Iron + Vitamin C, which she said has been working for her chronic iron deficiency.
“After switching from Nature Made to Future Kind, I didn’t see any changes in my labs, so this seems to be just as effective for me. Although it’s more expensive, I think it’s worth the cost. I also like that it comes in a glass bottle instead of plastic to cut down on waste.”
She also added that she appreciates the addition of vitamin C in the capsules. “My doctor always advises me to take vitamin C with my iron supplements, since vitamin C can help you absorb iron. These supplements make that easy since they contain vitamin C.”
Samuels, who follows a vegetarian diet, has tried the Essential Vegan Multivitamin. “Compared to other supplements I’ve taken, this one had a pleasant taste (without any aftertaste), was relatively easy to swallow, and most importantly, packaged several of the nutrients I need all in one multivitamin,” she said.
Logan currently takes Future Kind Vegan Iron + Vitamin C, which she said has been working for her chronic iron deficiency.
“After switching from Nature Made to Future Kind, I didn’t see any changes in my labs, so this seems to be just as effective for me. Although it’s more expensive, I think it’s worth the cost. I also like that it comes in a glass bottle instead of plastic to cut down on waste.”
She also added that she appreciates the addition of vitamin C in the capsules. “My doctor always advises me to take vitamin C with my iron supplements, since vitamin C can help you absorb iron. These supplements make that easy since they contain vitamin C.”
Samuels, who follows a vegetarian diet, has tried the Essential Vegan Multivitamin. “Compared to other supplements I’ve taken, this one had a pleasant taste (without any aftertaste), was relatively easy to swallow, and most importantly, packaged several of the nutrients I need all in one multivitamin,” she said.
Pros & cons
- fully vegan and cruelty-free products
- third-party tested for purity and potency with COA available online
- multiple sustainability and animal welfare initiatives
- high quality ingredients and research-backed formulations
- good range of product types
- not as widely available as other brands on our list
- fully vegan and cruelty-free products
- third-party tested for purity and potency with COA available online
- multiple sustainability and animal welfare initiatives
- high quality ingredients and research-backed formulations
- good range of product types
- not as widely available as other brands on our list
Product details
- Produts: multivitamins, omega-3s, collagen, protein powders, minerals, and herbal supplements
- Produts: multivitamins, omega-3s, collagen, protein powders, minerals, and herbal supplements
Best for powders
Ora Organic
4.4 (874+) from Ora Organic- Price range: $33 to $50
- Certifications: all products USDA organic and third-party tested for purity and potency, some products certified vegan
Healthline's review
Ora Organic is one of the best brands for powder-based supplements, thanks to the company’s rigorous testing standards and commitment to sourcing high quality, research-backed ingredients.
In addition to their signature So Lean & So Clean plant-based protein powder, Ora also offers plant-based collagen, pre-workout, greens powders. There’s even a powdered probiotic supplement for people who dislike swallowing pills.
Ora Organic supplements are plant-based, USDA certified organic, and free from fillers, gums, and artificial ingredients.
It’s also worth noting that the company recently updated its So Lean & So Clean protein powder to be creamier and free from stevia, a natural sweetener that some people dislike the aftertaste of.
All Ora Organic products undergo rigorous quality testing by third-party labs with COAs publicly available on Ora’s website.
What our tester says
McGrane said Ora Organic Easy Being Green Superfood Greens Powder is easy to mix into liquid, though the texture is gritty. She described the taste as “earthy,” which wasn’t a deal breaker for her but could be for some.
Still, she said, “It’s one of the more affordable options and boasts high quality ingredients, so it might be worth the taste trade-off if you’re OK with mixing this powder into a smoothie or other flavored beverage.”
McGrane also sampled Ora Organic Lady Bugs and says she’d recommend it. “I love that it’s third-party tested, contains research backed strains, and the bottle is nice-looking so you won’t mind having it out on your counter,” she said.
McGrane said Ora Organic Easy Being Green Superfood Greens Powder is easy to mix into liquid, though the texture is gritty. She described the taste as “earthy,” which wasn’t a deal breaker for her but could be for some.
Still, she said, “It’s one of the more affordable options and boasts high quality ingredients, so it might be worth the taste trade-off if you’re OK with mixing this powder into a smoothie or other flavored beverage.”
McGrane also sampled Ora Organic Lady Bugs and says she’d recommend it. “I love that it’s third-party tested, contains research backed strains, and the bottle is nice-looking so you won’t mind having it out on your counter,” she said.
Pros & cons
- third-party testing for purity and potency with COAs easily available online
- high quality organic ingredients
- no fillers, gums, or artificial additives
- all products are vegan-friendly
- several powder-based supplements
- offers a smaller variety of supplements than others on our list
- third-party testing for purity and potency with COAs easily available online
- high quality organic ingredients
- no fillers, gums, or artificial additives
- all products are vegan-friendly
- several powder-based supplements
- offers a smaller variety of supplements than others on our list
Product details
- Products: protein powders, collage, pre-workout, greens powders, probiotics
- Products: protein powders, collage, pre-workout, greens powders, probiotics
Additional brands to consider
In addition to the brands listed above, there are several other companies to keep on your radar, especially if you have specific product or dietary needs. Here are several that just narrowly missed our list:
- Pure Encapsulations: Compared with other brands, Pure Encapsulations offers a wider selection of supplements that are certified gluten-free and free of many common allergens. The company also adheres to strict safety procedures to prevent cross-contamination for any allergens, and each supplement undergoes rigorous third-party testing for contaminants and harmful compounds.
- Culturelle: A good option if you’re looking for a probiotic supplement, Culturelle offers a wide variety of products. All of them feature research-backed probiotic strains and are relatively affordable and easy to find.
- NOW Foods: Similar to Nature Made, NOW Foods supplements are generally affordable and widely available. They’re also extensively tested in third-party certified manufacturing facilities.
- Mindbodygreen: A relative newcomer to the supplement market, mindbodygreen supplements stand out for their ingredient quality, thoughtful formulations, and third-party testing. The biggest drawbacks are the price and availability, as products are only available through mindbodygreen’s website.
- Vital Proteins: This well-known collagen supplement brand is widely available in stores and online. We like that Vital Proteins offers collagen supplements in multiple forms, including capsules, powders, and gummies. While its supplements are third-party tested for purity, Vital protein products are not independently tested to confirm potency.
A comparison of the best vitamin brands
BrandGood forCertifications*Thornecomprehensive supplements formulated for optimal absorption• NSF and TGA certified facilities• NSF Certified for SportRitualmultivitamins and protein powders formulated based on age and gender• USP verified
• Informed Sport CertifiedHUM Nutritionthird-party tested supplements with access to a nutrition professionalClean Label ProjectNature Madeaffordable, third-party certified supplementsUSP verifiedGarden of Lifeorganic, whole foods-based supplements• Informed Choice
• NSF Certified for Sport
• Friend of the Sea
• Marine Stewardship Council
• USDA organic
• certified vegan
• certified gluten-freeNordic Naturalsomega-3 supplements, including fish oils and vegan options• NSF Certified for Sport
• Friend of the SeaFullWellfertility-related supplements for women and men—Klean Athletecertified safe for sport supplementsNSF Certified for SportSmartyPantsgummy vitamins for kids and adults• NSF certified
• Clean Label Project
• USDA organicFuture Kindvegan and cruelty-free supplements—Ora Organicorganic, plant-based supplements• USDA organic
• certified vegan
How we chose the best vitamin brands
The vitamin brands on our list have been vetted to ensure they align with Healthline’s brand integrity standards and approach to well-being.
Products that passed our vetting process were then reviewed by editors and registered dietitians. To determine the best vitamin brands, we considered the following factors:
- Quality testing: We prioritized brands with products that have undergone testing to ensure purity and potency, ideally by an independent lab.
- Certifications: We looked for brands that offer products with additional certifications from third-party organizations.
- Ingredients: We chose brands that prioritize the use of high quality ingredients and easily absorbed forms of vitamins and minerals. Most also avoid or limit the use of artificial flavors, fillers, and preservatives.
- Brand reputation: We selected brands with mostly positive reputations and that are well regarded by our nutrition experts.
- Hands-on testing: Most of the brands on our list are ones that Healthline editors and writers have tried and recommend.
- Price: While the products may vary in price, each brand offers supplements that provide a good value.
Our Medical Standards and Insights team has carefully researched and vetted over 11,000 products and services. We fact-check health claims, evaluate ingredients, and look into each brand’s reputation before sharing products and services on Healthline.
To choose the brands on this page, we considered all the vitamin brands that passed our vetting process. Then, we personally tested some of them to narrow down our list even further.
How to choose a vitamin brand
- Personal needs: Consider your health goals and look for a brand that offers products catered to your needs. For example, some brands provide products specifically for athletes, while others focus on meeting the needs of children, teens, or pregnant people.
- Brand reputation: Choose a product from a well-established, reputable brand that’s compliant with the current good manufacturing practices established by the Food and Drug Administration (FDA).
- Testing: Look for products that are tested to ensure purity and potency, ideally by a third-party organization.
- Ingredients label: Be sure to check the ingredients label and avoid supplements that contain large amounts of fillers, additives, and preservatives.
- Dietary restrictions or food allergies: Many products are certified vegan, gluten-free, or kosher, which may be a key consideration for some.
Useful supplement shopping guides
- How to Choose High Quality Vitamins and Supplements
- How to Read Supplement Labels Like a Pro
Frequently asked questions
Which vitamin company is most reputable?
Not only is Thorne Healthline’s pick as the best overall supplement brand, but it’s also one of the most reputable companies in the industry.
Thorne was founded almost 40 years ago and specializes in providing high quality supplements that are rigorously tested and free of artificial ingredients.
Nature Made is another supplement brand that stands out for its stellar reputation. The company was founded in 1971, and most of its products are verified by USP, an independent organization that verifies the safety, quality, and purity of supplements.
Not only is Thorne Healthline’s pick as the best overall supplement brand, but it’s also one of the most reputable companies in the industry.
Thorne was founded almost 40 years ago and specializes in providing high quality supplements that are rigorously tested and free of artificial ingredients.
Nature Made is another supplement brand that stands out for its stellar reputation. The company was founded in 1971, and most of its products are verified by USP, an independent organization that verifies the safety, quality, and purity of supplements.
What vitamin brands are good?
There are lots of high quality vitamin brands available, including Thorne, Nature Made, and Ritual.
Some brands also offer supplements tailored to certain preferences. For example, Garden of Life offers a range of organic vitamins and minerals, whereas Klean Athlete is geared toward athletes.
There are lots of high quality vitamin brands available, including Thorne, Nature Made, and Ritual.
Some brands also offer supplements tailored to certain preferences. For example, Garden of Life offers a range of organic vitamins and minerals, whereas Klean Athlete is geared toward athletes.
Is Nature Made a good brand?
Nature Made is a popular supplement brand that offers a wide variety of budget-friendly vitamins and minerals. Some of its products are verified by USP.
Nature Made is a popular supplement brand that offers a wide variety of budget-friendly vitamins and minerals. Some of its products are verified by USP.
Are any vitamin brands FDA approved?
The FDA does not approve supplements in the same way as prescription medications. For this reason, it’s important to stick to brands that are tested and certified by third-party organizations, such as Informed Choice and NSF International, whenever possible.
The FDA does not approve supplements in the same way as prescription medications. For this reason, it’s important to stick to brands that are tested and certified by third-party organizations, such as Informed Choice and NSF International, whenever possible.
The bottom line
Although finding a quality vitamin brand can be challenging, there are plenty of options available to suit a variety of needs and preferences.
Be sure to consider the ingredients used alongside your needs and health goals when finding a brand that works for you, along with the company’s reputation and testing practices.
You can also use the list above as a starting point to decide which brands are worth a try based on your preferences.